Farming the land, and specifically cultivating coffee, are in the blood of Rémy Telfils. The son of an agriculture agent in the commune of Cayes-Jacmel, whose mother was also involved in farming, he knew early on, Telfils recalls, that the entire economy of his family was based on coffee.
From the moment Telfils took up his first job as a marketing agent for the Federation of the Associations of Native Coffee, he was in no doubt about where his future lay and began studying agronomy at Université de GOC, Port-au-Prince, where he is now a final-year student.
The idea of Telfils Café Lux had been in the back of his mind for some time, and so in 2013, with the financial support of members of his family, he started the business – with the dual aim of creating a new outlet for local farmers and producing undoubtedly the best coffee in the region.
Telfils remembers his first delivery very well: 100 sachets to the Mathieu Guest House. Today, though, the business has a workforce of 15 and a respectable turnover of– which he aims to soon increase two-fold by investing his profits in increased capacity.
The company’s strongest markets are in metropolitan Port-au-Prince and in Jacmel, and Telfils believes that Haitians’ traditional love of coffee means there’s plenty of scope for expansion of the business. “There’s strong demand – for as long as we can meet it”, he says.